Biography
18 Years of Corporate Communication and Reputation Management
Tshepo Matseba is the Managing Director of Reputation 1st, a boutique strategic communication and reputation management consultancy. Some of his key clients include Brand South Africa, Life Health Group, Momentum Metropolitan, African Chemicals, and the Development Bank of Southern Africa (DBSA).
He held numerous roles including Head of Marketing and Communication at Old Mutual Insure. He is the former Corporate Reputation Strategist at M&C Saatchi Abel, a global communication agency headquartered in the UK. He was the Senior Corporate Communication Manager at Huawei Africa.
TshepoMatseba is the former President of the Public Relations Institute of Southern Africa (PRISA). He was the Business Editor of The Afropolitan magazine, Editor in Chief of The Official NEPAD Yearbook 2018, and Divisional Director: Marketing and Communication at Liberty Corporate. Prior to this, he was the Head of Marketing and Communication for Sales and Distribution at Discovery
Matseba has over 18 years expertise across marketing communications, he served in a range of industries including higher education, financial services, telecommunications, and information communication technology (ICT) in Africa and the Middle East for a number of brands including Discovery, Huawei, Momentum Metropolitan, MTN and the University of South Africa’s Graduate School of Business Leadership.
He holds the APR (Accredited in Public Relations) status, which is internationally recognised in the United States, Canada, New Zealand and Australia through by the Global Alliance of Public Relations and Communication Management Associations (GA). He is also accredited as MCIPR (Member of the Chartered Institute of Public Relations), UK.
Matseba is the Chairman of the Judging Panel for the Africa Brand Summit, and Non-Executive Director at the Institute of People Management (IPM).
Iconic Brands
These are just some of the brands, I’ve worked with throughout my 18 year journey.
Brand Reputation Strategy & Execution
We’ve designed credible reputation management strategies for leading brands in Africa, including Woolworths, Discovery, Huawei, Momentum, MTN, Imperial Group, Metrorail, and the University of South Africa.
Real networks in Africa's newsrooms
We’ve got relationships in radio, television, digital media, newspapers, and magazines across South Africa. You can demand an increase in your share of voice – it’s what Ido.
Strategy first, Reputation 1st!
Call me to discuss your strategy. We can help you develop an integrated brand reputation strategy with tangible results.